Meet Matt

Toolkit

Matt Whitelabeling Toolkit

Configure brand identity, generate deployment-ready assets, and ship a client-branded Matt instance without handcrafting setup files.

Brand Configuration

Tone profile: Clear, concise, business-first responses.

Live Preview + Exports

agency-matt.instance

Agency Matt

AI operations, branded for every client

Template: fleetTone: professionalDomain: agencymatt.ai

Brand Manifest

agency-matt.brand.json

{
  "name": "Agency Matt",
  "slug": "agency-matt",
  "tagline": "AI operations, branded for every client",
  "supportEmail": "ops@agencymatt.ai",
  "deploymentTemplate": "fleet",
  "tone": "professional",
  "colors": {
    "primary": "#3b82f6",
    "secondary": "#8b5cf6",
    "accent": "#22d3ee",
    "background": "#09090b",
    "foreground": "#f8fafc"
  },
  "domain": {
    "production": "https://agencymatt.ai"
  },
  "generatedAt": "2026-03-14T01:27:17.492Z"
}

Theme CSS

agency-matt.theme.css

:root {
  --brand-name: "Agency Matt";
  --brand-primary: #3b82f6;
  --brand-secondary: #8b5cf6;
  --brand-accent: #22d3ee;
  --brand-background: #09090b;
  --brand-foreground: #f8fafc;
  --brand-radius: 14px;
  --brand-shadow: 0 16px 60px rgba(0, 0, 0, 0.32);
}

.brand-shell {
  background: var(--brand-background);
  color: var(--brand-foreground);
}

.brand-cta {
  background: linear-gradient(135deg, var(--brand-primary), var(--brand-secondary));
  color: #fff;
  border-radius: var(--brand-radius);
  box-shadow: var(--brand-shadow);
}

.brand-chip {
  border: 1px solid color-mix(in srgb, var(--brand-accent) 45%, transparent);
  background: color-mix(in srgb, var(--brand-accent) 14%, transparent);
}

Launch Checklist

agency-matt.launch.md

# Agency Matt Whitelabel Launch Checklist

## Brand Setup
- [ ] Configure production domain: agencymatt.ai
- [ ] Set support mailbox: ops@agencymatt.ai
- [ ] Apply tone preset: professional
- [ ] Confirm logo + favicon package

## Technical Setup
- [ ] Point DNS for agencymatt.ai
- [ ] Add SSL certificate
- [ ] Set NEXT_PUBLIC_APP_URL to https://agencymatt.ai
- [ ] Configure webhook secrets and payment keys

## QA
- [ ] Validate onboarding flow end-to-end
- [ ] Validate payment callback + deployment trigger
- [ ] Validate legal pages (privacy/terms/security)
- [ ] Run smoke test on mobile and desktop

## Go Live
- [ ] Enable monitoring alerts
- [ ] Announce launch to customers
- [ ] Track first 50 whitelabel deployments

Rollout Notes

  • Use a dedicated API key set per whitelabel tenant.
  • Store branding config in version control with environment mapping.
  • Run one staging deploy per client before DNS cutover.
  • Keep legal pages and support contacts client-specific.